DIPLOMA PROGRAM OVERVIEW
Rubies. Sapphires. Emeralds. And so many more. To capitalize on growing public interest in the colored stone market, a solid foundation in the grading and identification of gemstones is absolutely essential. GIA's Graduate Colored Stones diploma program will teach you how to "deal in color" with the sharp insight of a true jewelry professional. In this acclaimed diploma program, you learn how to make lucrative colored stone sales presentations with confidence. And you develop the crucial skill of identifying both the common and unusual gemstones found in today's marketplace. Moreover, by learning GIA's Colored Stone Grading System, you discover how to judge the quality of the stones you buy and sell. And that could make the difference between a poor business year - and a great one!

WHAT YOU'LL LEARN
Learn how to distinguish between natural, treated and synthetic gemstones and work with standard gemological equipment. Then, train and practice grading color, clarity, and cut, by applying GIA's colored Stone Grading System. Discover which gems are most commercially important, and why. Then translate that information directly to your business. Acquire a comprehensive working knowledge of the Big Three: ruby, sapphire, and emerald. Plus, gain insight into how the constantly shifting trends in colored stones supply affects gem prices - as well as your bottom line. And learn how to sell more colored stone jewelry. Master each step of the sales process - from the greeting through the close - and discover how the industry's retail leaders turn customer objections into profitable sales.